Groupe Renault is expanding its partnership with Alibaba Group beyond branding to collaborate on connectivity solutions, business model innovation and enhanced operations via New Retail, the French manufacturer said on Wednesday.
As part of the automaker’s 120th anniversary celebration in Shanghai, Alibaba, Groupe Renault and Dongfeng Renault—a joint venture between car manufacturers Dongfeng Motor Group and Renault—joined in a strategic partnership to “forge a unique experience to Tmall and Renault customers worldwide,” the statement said.
Tmall plans to offer Renault support in areas ranging from channel expansion to business-model innovation tailored to the China market. The companies did not reveal further details on their initiatives, but Alibaba said more information would be revealed late next month.
Read More – Alizila
Read More – Asia.Nikkei.com