India’s top payments app punches back at WhatsApp

Following recent incursions by Silicon Valley giants, India’s top payments app is fighting back.

Paytm, with 230 million registered users across the nation, is now rolling out messaging to combat WhatsApp’s upcoming send-money-to-your-buddy feature, which will make its global debut in the fast-growing Indian market. WhatsApp’s cash transfers are set to launch in December.

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